A New Approach to Marketing

My loyal readers, I’ve gone several months since I had to move back to Spokane not doing my due diligence when it came to marketing my books. Not only is it costing me time and effort needed but also money which has been less available with the cost of everything else going up.

The other day I was going through my voicemail on my cell phone and came upon a couple of interesting items that piqued my curiosity enough to call them back. One was a publicist for an advertising agency who bought and read my book, A Man’s Passion, and thought it worthy enough to call me and ask if I’d be interested in allowing his company to market my book in Canada. The other was an editor for a reference book company that does biographies of celebrities, politicians, business leaders and authors called Marquis Who’s Who.

I may have found my marketing niche, if I can afford the cost that it will end up being. For me it isn’t cheap, and because I have to figure out the best course to take, plus still invest money into the other books as of yet unpublished, it will be quite the balancing act.

If it does as promised though, I may have more than enough potential readers out there who want to buy my books and then I would definitely be in the cat’s bird perch.

Published by Jerry Schellhammer

Jerry, a published author of both published and self-published books, is devoting his time and efforts to his craft after having retired from the previous job as a janitor at Northern Quest Resort and Casino. He now calls Gooding, Idaho his home. Writing is his passion and he now has a successfully published book and another on the way to being published later this year. He has a BA in English with emphasis in professional writing from Washington State University. His website: www.jerryschellhammer.com is available for everyone to see. In it are the lists of published books available both through Amazon and Barnes & Noble in eBook and print format.

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